Besides big budget productions that you see during the Super Bowl, most commercials seem like simple things to create, mostly due to how short they are. This may seem especially true when it comes to local commercials that you see for local businesses. But make no mistake, a lot of work goes into creating even the most basic of commercials, and you should be prepared before embarking on a quest to make your own. No matter what type of commercial you want to make, here’s what

With advances in technology and new social media platforms showing up every year, there are more and more ways that videos are being used by business owners and individuals. While no one can say for sure, there are many predictions out there that talk about some of the new ways videos may be used in the future. We’re here to go over some of the most interesting video predictions. Some people believe that one day business cards will be much more than a small piece of paper wit

You could have the most entertaining video in the world, but if you don’t market it correctly, no one will ever see it. With today’s social media tools, a video can either die within minutes if it isn’t noticed, or go viral and live on for years to come. While you don’t want your video to go viral for the wrong reasons, there are a few things you can do to ensure people who watch it want to share it with friends, family members, and everyone else. Most importantly, like anyth

The world of online video production has it’s own concerns when compared to the world of broadcast TV. Whether producing a commercial or some other video project, the short attention spans of online viewers puts much more of an emphasis on grabbing your viewers quickly. Think of some of the best online videos you’ve seen, and you’ll probably notice that most of them have an early hook that invite viewers to watch more. There’s no one way to open your videos, but you should ma

Christmas has come and gone and with it, the hundreds of seasonal-flavored commercials that were in rotation on televisions across the country. Now that 2015 is ending, we at Omni Media Productions feel it is important to comment on some of the most creative, inventive commercials of the year, helpfully compiled together in this Mashable article. If anything, this year we have witnessed a seismic shift in how advertisers produce videos and the intention behind them. In other

Producing effective advertisements usually requires an ability to entertain customers through spectacle or comedy. In the past few years, ad campaigns for companies like Dos Equis, AllState and Old Spice have earned the companies a popular following simply because they’re able to make people laugh. However, a new paradigm has been opening in marketing that places a lot more value on the social impact that a company can have on our world. Consumers around the world are very co

With more online competition than ever, it’s important to utilize all forms of content to engage your visitors online. Multimedia content can assist with fueling your social media and website conversions efforts. By choosing to hire a video production company you can ensure that the final product will present your company in a professional light. Here are a few tips for shooting and producing content for the web: • Look the Part – If the video is going to be formatted with a

Christmas has come and gone and with it, the hundreds of seasonal-flavored commercials that were in rotation on televisions across the country. Now that 2015 is ending, we at Omni Media Productions feel it is important to comment on some of the most creative, inventive commercials of the year, helpfully compiled together in this Mashable article. If anything, this year we have witnessed a seismic shift in how advertisers produce videos and the intention behind them. In other