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  • Writer's picturePeter Murray

Why Your Business Should Take Advantage of Webcasting

Uploading prerecorded videos to the internet in order to share them with coworkers, clients, or really anyone else has been a common practice of businesses and organizations for years. But, more and more people are becoming aware of the benefits of webcasting. Instead of uploading a video from a prior event, webcasting allows you to broadcast to the world live, ensuring that interested parties don’t miss out on a thing as it happens. This can be used for seminars, announcements, and just about anything else. But just what are the benefits of webcasting live? We’re here to tell you!

One of the main benefits is that it allows you to cut down on costs by hosting a smaller event. Instead of inviting hundreds or thousands of people to a seminar, you can ensure that everyone can view it from the comfort of their own home or office. This eliminates costs associated with transportation, lodging, venues, and more. In turn, this can also help save your company time and will also lead to a smaller environmental footprint.

Another benefit of webcasting is that you have very few limitations. You can reach people all around the world, and you can present richer content that you wouldn’t normally be able to have in a standard presentation or prerecorded video.

Even if people can’t view a webcast live as it is happening, the video can be archived and saved for later use. After the stream is over, simply upload the video to your social media channels, email it to your employees, or use any other method to make sure it is accessible to everyone to view.

There are more than a few reasons why webcasting can benefit your company, so contact us today to learn more!

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